Portfolio

Soleil and Clay

Handmade Clay Jewelry & Home Goods

Services

- Communication Strategy

- Social Media Strategy

- Brand Building

Who they are

Soleil and Clay is a small business that was looking to develop their brand to reach women from the ages of 18-35 in the U.S. Soleil and Clay also has a mission to give back to various nonprofits they are passionate about serving.

What We Did

We created a full communication and marketing strategy that focused on increased sales, Instagram growth, and the implementation of email marketing. We also guided the process of moving this small business from Etsy to their own Shopify store.

Results

Within several months, Soleil and Clay's social media audience grew 700% and developed a loyal community of consumers. This small business also reached over 800 sales in less than a year through social media/influencer marketing, paid ads, and email marketing.

Extendatouch

A free peer-to-peer resource built for personal, private and secure support for caregivers.

Services

- Communication Strategy

- Social Media Strategy

- Crisis Management Framework

- Brand Building

Who They Are

ExtendaTouch is a free online community that offers support for those that are both part-time and full-time caregivers. They were looking to implement a consistent marketing and communications structure to grow their brand awareness and reach their target audience.

What we Did

We created a communications infrastructure for their in-house team to implement that focused on defining their brand. We assisted them in assessing their business goals, educated them on what kind of content would resonate with their audience and provided insight into how to grow their brand.

Results

Within months, ExtendaTouch caught the attention of many non-profits. They are to partner and work alongside other help services, including one with over 1 million users. This grew ExtendaTouch’s membership numbers quickly and expanded their audience on social media, too.